Web Designer & Maintenance Person
· Design and update site pages and features
· Create and implement designs for emails and advertisements
· Optimize SEO, including keywords, content and metadata.
· Execute digital marketing initiatives to drive website traffic and engagement.
· Measure & report on the performance of all digital marketing components, including conversion rate.
· Writing and editing website content
· 2+ years planning, designing complex web sites and mobile experiences
· Knowledge of design principles (Color theory, space, shape, alignment etc.) for web and mobile applications
· Experience using the Adobe suite of products including InDesign, Photoshop and Illustrator.
· Experience with Google Analytics
· SEO knowledge and how it applies to website design
· Experience developing user experiences and designing user interfaces
· Experience with E-Commerce platforms
· Knowledge of W3C accessibility standards
· Superior and creative problem-solving skills
· Strong attention to detail.